Aussies to spend $2.3 billion on Boxing Day
AUSSIE SHOPPERS are tipped to spend $2.3 billion nationwide on Boxing Day 2015, according to the Australian Retailers Association (ARA), with a total of $16.8 billion to be spent from December 26 to January 15, 2016.
Post-Christmas spending estimates by the ARA and Roy Morgan Research indicate sales will be four percent higher than the same period last year, evidence of Australia’s growing love affair with bargains.
“Pre-Christmas 2015 saw record sales at retail stores, and we’re expecting to see a very similar growth story play out in the post-Christmas sales,” said Russell Zimmerman, Executive Director of the ARA.
“A rush of bargain hunters will be out in force on Boxing Day, with December 26 one of the biggest shopping days of the year across the country.
“Boxing Day heralds the opening of the post-Christmas sales period and is traditionally when the biggest savings can be made.
“Of course, the sales will continue beyond December 26 right through January, so for those who aren’t able to get to the shops on Boxing Day, there will be further opportunities to snap up some bargains,” Mr Zimmerman said.
Victoria will see the lion’s share of the post-Christmas shopping growth, up 5.6 percent to $4.2 billion across the 21-day period tracked by ARA and Roy Morgan, followed by NSW at 3.8 percent growth and $5.3 billion.
“All states are predicted to see healthy growth this year, as are all retail categories, although the ‘other’ category will shine particularly brightly in the post-Christmas sales with 6.1 percent growth to $2.3 billion, as will department stores at a 4.3 percent increase and $1 billion sales.”
When it comes to Boxing Day, the ARA anticipates that NSW and Victorian residents will spend the most at $750 million and $721 million respectively.
ARA ROY MORGAN POST-CHRISTMAS 2015/16 SALES PREDICTIONS
December 26, 2015 – January 15, 2016
Boxing Day 2016 sales
State |
2016 |
NSW |
$749,920,990 |
Victoria |
$721,077,875 |
Queensland |
$387,135,233 |
South Australia |
$200,490,636 |
Western Australia |
$115,976,991 |
Tasmania |
$51,818,336 |
Northern Territory |
$25,947,127 |
Australian Capital Territory |
$48,957,876 |
NATIONAL |
$2,301,325,065 |
(Australian Retailers Association)
2015/16 Post-Christmas Sales Growth by State
State |
2014 post-xmas Actual ($mil) |
2015/16 post-xmas Forecast ($mil) |
Predicted growth (%) |
|
NSW |
5127 |
5321 |
3.8% |
|
Victoria |
3997 |
4220 |
5.6% |
|
Queensland |
3309 |
3419 |
3.3% |
|
South Australia |
1049 |
1083 |
3.3% |
|
Western Australia |
1877 |
1943 |
3.5% |
|
Tasmania |
316 |
324 |
2.6% |
|
Northern Territory |
172 |
176 |
2.1% |
|
Australian Capital Territory |
288 |
295 |
2.6% |
|
NATIONAL |
16135 |
16781 |
4.0% |
|
(ARA/ROY MORGAN)
2015/16 Post-Christmas Sales Growth by Category
Category |
2014 pre-xmas Actual ($mil) |
2015/16 pre-xmas Forecast ($mil) |
Predicted growth (%) |
Food |
6593 |
6815 |
3.4% |
Household goods |
2796 |
2905 |
3.9% |
Apparel |
1243 |
1291 |
3.9% |
Department stores |
1042 |
1087 |
4.3% |
Other |
2192 |
2326 |
6.1% |
Hospitality |
2269 |
2357 |
3.9% |
NATIONAL |
16135 |
16781 |
4.0% |
(ARA/ROY MORGAN)
About the Australian Retailers Association:
Founded in 1903, the Australian Retailers Association (ARA) is the retail industry’s peak representative body representing Australia’s $284 billion sector, which employs more than 1.2 million people. The ARA works to ensure retail success by informing, protecting, advocating, educating and saving money for its 5,000 independent and national retail members throughout Australia. For more information, visit www.retail.org.au or call 1300 368 041.
ENDS