Travel, Tourism & Events

Hilton Surfers Paradise redevelopment wins QHA accolades

HILTON Surfers Paradise won top honours twice at the 20th annual Queensland Hotels Association (QHA) Awards for Excellence staged last week at the Brisbane Convention and Exhibition Centre – while also ranking as a finalist in another three award categories.

The iconic Gold Coast hotel took out the major award for Best Redeveloped Hotel Accommodation and Hilton Surfers Paradise duty manager, Lucas Evans was awarded the prestigious Hotel Industry Rising Star Award for 2021. 

The Hilton and its team were also finalists for Best Hotel Bar-Accommodation, Front of House Employee of the Year and Employee Excellence in Service. 

The win for Best Hotel Redevelopment was supported by the hotel’s $9million makeover in 2020 which saw the addition of nine new guest rooms and suites, the unveiling of a new full-service executive lounge, expansion of conference facilities, a reinvented lobby complete with a new cocktail bar, all day dining area and exhibition gallery, the implementation of Digital Key for guest rooms and digital ordering poolside, in-room and within the outlets.

Hilton Surfers Paradise general manager, Fiona Pryde said her team was “very fortunate” that despite a challenging 2020 the hotel’s owner continued in the property’s redevelopment.

“Renovating the entire ground floor during the COVID-19 pandemic created a sense of optimism within the team during challenging times,” Ms Pryde said. “It also gave the hotel something new and exciting for our loyal guests to experience once interstate travel resumed.”

Competing against five other outstanding finalists, Hilton Surfers Paradise duty manager Lucas Evans took home the Hotel Industry Rising Star Award, “an incredible testament to his bright future in hospitality” according to Ms Pryde. Having worked his way up from a concierge intern in 2017, Mr Evans has big dreams of one day becoming a general manager of a Hilton hotel.

“The QHA Awards for Excellence is acclaimed for shining a spotlight on the hotel industry and we are grateful to be recognised among the many talented people and great hotels that make up the outstanding and resilient Queensland hotel industry,” Ms Pryde said. 

She said the hotel was also proud to be recognised as a finalist for Best Hotel Bar-Accommodation after introducing the brand new bar and eatery during the major refurbishments, Ms Margot’s Bar and Eats. The new bar and eatery brings the lobby to life with a variety of informal spaces to meet and eat over a coffee or curated cocktails.

Ms Pryde said the bar is proudly named after regular Ms Margot, who has been visiting daily for over a decade for her morning coffee and breakfast.

“We chose to name the bar after our beloved Ms Margot who keeps coming back, for her daily dose of the famous Hilton hospitality we provide,” she said.

“We wanted to create a beautiful space where guests and locals will keep coming back to, just like Ms Margot, to eat, drink and make connections.”

Lindee Brophy, Hilton Surfers Paradise’s guest service agent was recognised as one of three finalists for the Front of House Employee of The Year award for the outstanding service she delivers and HR assistant manager Lisa Galway was also recognised as one of five finalists for the Employee Excellence in Service. Ms Galway will be celebrating her 17th year of service with Hilton in December 2021.

www.hiltonsurfersparadise.com.au

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Accommodation sector welcomes Federal Govt support measures

THE Accommodation Association today welcomed the Federal Government’s temporary COVID disaster payment and added a call to loosen the eligibility criteria so that all workers severely impacted by lockdowns are supported.

The eligibility requirements for the financial support weekly payment currently include requirements that a person must be in a declared Commonwealth hotspot and that the lockdown has lasted for more than a week.

Under this approach, only people in Greater Melbourne currently qualify with workers in the rest of the state who are also impacted by the lockdown ineligible, according to Accommodation Association CEO Dean Long. 

The Accommodation Association alongside other industry bodies continues to engage with State and Federal Government to bring about a proportionate business support package for the sector, he said.

“We welcome the announcement of the emergency funding for our teams that have been stood down due to the outbreak and subsequent lock down,”
Mr Long said.

“These are important payments to hospitality, accommodation and hotel workers who have borne the brunt of the health response but, while this is a support for Greater Melbourne, it does exclude workers in regional Victoria who will continue to be highly impacted by the travel restrictions.

"These workers are just as vulnerable and deserving of support and we ask the Federal Government to consider widening the net to help them as well. We look forward to seeing the outcome from today’s National Cabinet in terms of additional business support.”

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FCM is targeting 50pc business travel recovery by year end

FCM, one of the world’s largest travel management companies, is planning for a significant rebound in its global corporate travel business by year-end, possibly to about 50 percent of its pre-COVD levels.

FCM is projecting business activity steadily increasing and is counting on stronger returns on the multi-million dollar investments the Flight Centre-owned brand has made in its offerings during the pandemic.

The FCM business, which operates in more than 95 countries, is tracking sales that will continue to increase globally and is targeting 50 percent of pre-COVID levels by the end of the year. With vaccination programmes well underway in key markets, and gaining momentum globally, and as consumer confidence increases, the corporate business’s profitability remains on track to return late in 2021, as the company has previously forecast.

At the end of April, Flight Centre Travel Group’s corporate business, of which FCM is the flagship multinational focused division, was trading at 29 percent of prior year levels globally, but had developed a strong organic growth profile, fuelled by a combination of high customer retention rates and record new account wins during the pandemic. 

Recent wins have included large and high-profile accounts, such as Procter & Gamble and Atos.

FCM global managing director Marcus Eklund said: “Based on early signs that vaccines are effective in preventing symptomatic infection, and with healthy vaccine rollout rates in key markets such as the Australia, New Zealand, the US and UK, we expect health risks to reduce. 

“In the absence of disruptions such as new strains, this should lead to an easing of government-imposed restrictions on domestic and international travel, and a partial rebound of the global business travel market by year end.

“Based on our experiences, travel immediately rises by 20-30 percent when restrictions are relaxed. A healthier rebound will occur if international borders remain open.”

FCM’s diverse customer base is playing a key role in future growth, he said, with recent focus groups indicating high levels of pent-up demand.  

“The mining, construction, pharma, energy and resources, FMCG manufacturing industries and their associated supply chains, together with governments and other growth companies, were responsible for most business travel activity during 2020,” Mr Eklund said.

“They will also drive early growth in travel activity this year, as their C-suite, customer-facing and sales executives recommence their traditional customer and team engagement.

“Confidence in business travel will fundamentally change as a result of consolidation and structural changes in the market. It is essential for the corporate travel industry to be highly adaptable to rapid change.

“It must also offer a greater number of services in health, safety and customer communication, and expedite their delivery, to remain relevant in this environment. These are the areas we have focussed on and invested heavily in for the benefit of our customers during the pandemic and during the recovery phase.”

Global research has revealed the emergence of a new hybrid working model, Mr Eklund said, with more than half of all employees expected to work from home several days a month.[1]

As a result, Mr Eklund expected some pre-pandemic travel activity would shift to virtual working models,  leading to further consolidation in the corporate travel industry, as organisations increasingly seek travel management providers that are secure and demonstrate a strong duty of care.

FCM is in a strong position to take advantage of a smaller industry and evolving business and travel environment, he said.

“Our investment ensures we can boost the confidence of businesses resuming travel, thereby servicing a greater volume of customers and increasing market share. In this fast-changing, unpredictable world, health and safety will remain the single biggest priority.

“Our FCM team is monitoring the changing risk and regulatory environments daily and providing solutions within 24 hours. Now helped by our new AI capabilities, we can offer 24/7 travel monitoring, live information updates and instant communication with travel managers and travellers,” Mr Eklund said.

fcmtravel.com

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[1] Cisco Webex, October 2020: The Rise of the Hybrid Workplace: A Global Survey of Executives, Employee Experience Experts, and Knowledge Workers cisco.com/c/dam/en/us/products/collateral/collaboration-endpoints/global-workforce-survey.pdf?ccid=cc001191&oid=anrco023191.

Accommodation Assoc. calls Victoria’s business events incentive ‘a step towards state tourism recovery’

THE Victorian Government’s new support packages of up to $25,000 for business events incentives in Melbourne, has the support of the Accommodation Association.

The Association said the program would provide “a desperately needed bookings boost for struggling CBD hotels and accommodation providers”.

With the corporate travel market still crippled by COVID, the Accommodation Association said the incentives would ignite business traveller confidence in choosing Melbourne for accommodation and events. 

“Forward bookings for Victorian accommodation in the second half of the year are still at 2020 levels and event investment is currently extremely prudent, so we welcome this much needed support from the state government,” Accommodation Association CEO Dean Long said.

“With consumer confidence at critically low levels due to ongoing border shutdowns, more business events in Melbourne will have a positive impact on hotel and motel occupancy in the CBD through kick starting corporate travel spending which means more overnight stays with Victorian accommodation providers.

“As the Melbourne corporate travel market begins to recover, the wider Victorian market will also enjoy flow on benefits from heightened travel and hospitality spending which will support the state’s economic recovery,” Mr Long said.

“Our Melbourne hotels and motels have endured an incredibly tough time and are looking forward to increased interest from corporate travellers and business events clients as they take advantage of this program.”

According to the Accommodation Association, nearly 40 percent of all visitors to Melbourne are corporate travellers and providing reason to travel beyond reconnecting is critical for the accommodation sector.

Mr Long said supporting business events would kick start the tourism industry in Victoria, as events drive overnight visitation and are critical to rebuilding the domestic corporate travel market which the state’s hotels and motels rely on.
Applications are open until June 30, 2021 for new event bookings held in Melbourne through to December 2022.

www.aaoa.com.au

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Australian travel agents welcome Trans-Tasman Corridor

THE Australian Federation of Travel Agents (AFTA) has welcomed the opening of the Trans-Tasman travel corridor from April 19, announced today by New Zealand Prime Minister Jacinta Ardern.

AFTA chairman Tom Manwaring said the ability to travel between Australia and New Zealand without quarantining was a much-needed confidence boost for the travel industry, but warned of the need for "a consistent approach to keeping the corridor open".

“The opening of the Trans-Tasman travel corridor from April 19 is a greatly needed boost to consumer confidence in both markets and many of our members are seeing increased interest in booking New Zealand, albeit primarily to visit friends and family," Mr Manwarrng said. 

“It’s not a massive increase in business and our sector still desperately needs support but it is a much needed step in the right direction.

“However, we urge both the Australian and the New Zealand governments to do all they can to ensure now the corridor is open that it stays open. This is important both in terms of consumer confidence in booking travel and from a workload perspective for travel agents who are still working hard on repatriating the outstanding $4 billion still owed to Australians by airlines, hotels and tour operators on COVID-impacted travel and managing re-bookings and cancellations as a result of state restrictions.”

ATEC ALSO BACKS MOVE

The Australian Tourism Export Council (ATEC) has also welcomed the announcement of a travel bubble between Australia and New Zealand to start in the middle of April.

ATEC said the initiative would "help to re-establish some of Australia’s long term travel relationships and marks the first step in reopening our export tourism industry to international visitors".

“Our industry will be very happy to hear that a travel bubble has been agreed between the Australian and New Zealand governments which will see one of our most significant markets back online,” ATEC managing director Peter Shelley said. “Australian tourism businesses, like those across the world, have suffered severely with the closure of international borders and this marks an initial step towards re-establishing our $45 billion annual export industry.

“Thousands of tourism businesses across the country have suffered a severe drop in their income with the closure of international borders and many are simply holding on for announcements like this." 
 
Mr Shelley said a recent ATEC survey of the export industry showed Australian inbound tour operators (ITOs) were suffering the most under the international border closures with 80 percent operating with less than 10 percent of their pre-COVID revenue.

“While our tourism product supplier members are doing their best to turn to the domestic market and are working hard to make ends meet, ITOs are only staying afloat with the help of the Federal Government's travel agent grants program now that the JobKeeper subsidy has ended.

“Without the re-opening of borders or the certainty provided by ongoing government support, a large number of ITOs will be out of business within months, taking with them a significant pipeline of forward bookings made by international travellers and millions of dollar’s in revenue.

“ITO’s are the businesses which sell Australian tourism product across the world and while they are small in number, they deliver a huge amount of business across the country, especially to regional areas which have developed strong destination appeal for international visitors.

“The reopening of international borders will be wholeheartedly welcomed across the industry and particularly by those businesses whose entire future rests on international visitation.”

www.afta.com.au

www.atec.net.au

 

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Budget boost makes Brisbane even better for business events

BRINGING BUSINESS events back to Brisbane is the focus of a funding package announced this week by Brisbane Economic Development Agency (Brisbane EDA).

Brisbane EDA general manager of tourism, business and major events, Juliet Alabaster said providing support to attract more business events back to the city was key for the economic recovery of the events industry. Applications are now open, she said.

“As part of our wider ‘Brisbane. Even Better with You’ campaign, we are offering event planners and businesses a cash incentive to make it easier for them to choose Brisbane for their next face-to-face conference or incentive event,” Ms Alabaster said. 

“This funding can be used to either deliver an enhanced delegate experience through an upgraded event program, or contribute to reducing the overall cost of their event as some welcome budget relief.”

Ms Alabaster encouraged event planners to reach out, get free advice, and find out more about the exceptional experience Brisbane can give delegates.

“Brisbane is a fantastic city, with our warm weather, vibrant open-air restaurants, world-class venues and cultural attractions and outstanding hotels to choose from,” Ms Alabaster said.

“We know our local industry has experienced incredibly challenging conditions the past year and we want to provide a helping hand to encourage more Brisbane business events bookings -- to boost our local economy and support our local businesses, accommodation providers and our service industry.

“We want to instil confidence in event planners that Brisbane is ready to host their next event, and they can expect our signature warm welcome when they do.”

The package includes funding of $50 per person for eligible business events held between March 2021 and December 2022 and must be booked at a Brisbane venue by June 30, 2021.

Apply at choosebrisbane.com.au/conventions.

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Tourism industry bodies grateful but cautious over government rescue programs

THE Australian Tourism Export Council (ATEC) has welcomed the Federal Government's Consumer Travel Support Program's range of support measures for travel and tourism, "particularly those focused on safeguarding the future of the beleaguered tourism export sector" -- but warns it is "not the perfect support package".

The Accommodation Association said while programs will support many tourism regions which were hard hit by bushfires and then the subsequent shut downs, "unfortunately the package does not support our two major international gateways of Sydney and Melbourne". 

The Australian Federation of Travel Agents (AFTA) said it would continue to work with the Federal Government to ensure that the extension of the COVID-19 Consumer Travel Support Program provides support to those travel businesses who most need it.

According to ATEC, although many operators were unlikely to receive a direct benefit, tourism businesses across the country indicated they would potentially benefit from some measures, especially those in regional and remote areas as well as vital supply chain distributors.

"The challenge export tourism businesses face is staying afloat until international borders reopen. With JobKeeper off the table, the ability to retain staff while revenue is at an all-time low will be very difficult," ATEC managing director Peter Shelley said.   

“The past 12 months has seen many tourism businesses with little or no income and many would have already gone to the wall without the JobKeeper support. On the positive the package will deliver much needed support to regions dependent on international visitors with the flight subsidy program and other measures aimed at supporting and re-invigorating key destinations.

“The extension of the Travel Agents grants program will be critical for the commercial survival of the inbound tour operator businesses which have underpinned the success of our inbound tourism industry for the past 50 years by being the primary distribution channel for international visitors travelling to Australia," Mr Shelley said.

“The loan scheme will also provide an important safety net for many businesses but there will still be countless operators making the tough decision to shed valuable skilled employees without the continuation of JobKeeper. It’s critical state governments recognise the importance of their borders remaining open and all governments commit to a tourism restart timeline which is vital to the survival of thousands of small tourism businesses across the country.

“The next step will be to see our international visitors back but while the date remains uncertain, our export tourism businesses will continue to need support and this package will go some way in helping them continue their scaled-down operations," he said.

“It is vital these businesses survive through until our borders open so they can help the industry quickly reconnect with international visitors and start to sell these regional tourism products to overseas guests.

“I think we all agree it’s an imperfect package, but we welcome the components which support the valuable $45 billion inbound tourism sector. The concern shared by many is will it be enough to support businesses reliant on international tourism which continues to have an uncertain restart date."

 

Accomodating the challenges

According to the Accommodation Association, bith the Sydney and Melbourne markets currently have a forward booking rate of less than 10 percent for the next 90 days.

Accommodation Association CEO Dean Long said, "For Sydney and Melbourne, where 80 percent of the market is from international and corporate markets which are still not operating due to government restrictions, the lack of support in this package will result in a loss of jobs and slow our recovery once borders are open.  

“Our hotels in these two major international gateways currently have a forward booking rate of less than 10 percent for the next 90 days and desperately need immediate support," he said.

“Our workforce is highly skilled and the government has not provided the support for our skilled chefs, waiters, revenue managers and duty managers in the same way as they have for airlines. This means it will have a dramatic negative impact once international borders open and we don’t have the team members to provide the high service levels they demand.

“Loans are only helpful when you have a level of certainty of revenue to service debts and a clear strategy to keep the economy open. Without this, Australia’s accommodation businesses can’t take on new debit even if banks are prepared to lend to them.

“The Accommodation Association will be making urgent representations to the Federal Government for additional support to ensure our important Sydney and Melbourne accommodation sectors get the support so urgently needed," Mr Long said.
 
Mr Long said in order to preserve a base from which the tourism and accommodation sectors can rebuild, the Accommodation Association’s Pre-Budget submission also seeks a range of urgent support measures including:

  • Support workers of the Accommodation Sector so they are treated the same as airlines;
  • Implementation of a consistent national health strategy to manage virus outbreaks without closing state borders to restore confidence in interstate travel;
  • The creation of a level playing field through the introduction of a sharing economy third-party reporting regime in FY21/22 which requires sharing economy platforms to report to the ATO for data matching purposes;
  • Development of a clear national plan to open international borders that has State and Territory commitment.

 

AFTA goes to bat for travel agents

AFTA Chair Tom Manwaring said while the details of the Federal Government’s tourism and aviation $1.2 billion recovery package were still to be released, the support "is a very welcome and much needed injection for a sector on its knees"

He said  Tourism Minister Dan Tehan confirmed at the launch media conference that an additional $128 million would be added to the $128 million COVID-19 Consumer Travel Support Program

AFTA has asked the Federal Government to anchor the additional support within a framework that is relevant to agency costs and promotes the retention of key expertise within the sector.

“Our sector which relies almost entirely on international travel slammed to a shut in February last year," Mr Manwarring said. "Nine out of 10 travel businesses have been surviving on a decline in revenue of 90 percent since then and most businesses have experienced at least a 70 percent decline.

“Without ongoing support, our sector will be decimated, leaving Australian consumers with nowhere to turn to assist with the estimated $4 billion in refunds from global airlines, hotels and tour operators. Collapse of our sector will also leave the country without the skill set to support the COVID minefield of travel once the international border is liberated.

“Without tailored support we will see eight in 10 people still working in travel out of a job, and three in 10 businesses having to close with a further 52 percent uncertain about their future. We all understand the urgency and critical nature of resolving this.” 

AFTA CEO Darren Rudd said, "“The ongoing refinement of the COVID-19 support package to ensure equitable distribution of funds across the breadth of our sector is continuing as a priority and AFTA will keep on working daily with Austrade to make sure support gets to where it is so desperately needed. This is our major priority.”

A recent survey of 1513 AFTA members showed:

  • 67% are small and medium retail leisure agencies;
  • 94% are dealing with a decline in revenue of 90% (with 99% experiencing at least a 70% decline);
  • 80% of the workforce of travel agents businesses are women;
  • 81% of all travel businesses’ work is helping customers with COVID-impacted travel – there is still $4 Billion in refunds and credits which travel agents are working to repatriate from international airlines, hotels and tour operators on behalf of Australian consumers on top of the $6 billion already secured;
  • 43% believe they are unlikely to return to profit until 2023.

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