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Why your business needs a corporate travel agent

By Leon Gettler, Talking Business >>

BUSINESS TRAVEL is now more crucial than ever in what has become an increasingly volatile market. This is why business needs a corporate travel agent.

CT Partners CEO Matt Masson and his company are specialists in this area. CT Partners is the name of Australia’s most influential independently-owned travel buying network, representing 33 of the country’s largest independent corporate travel management firms and premium leisure agencies.

Together, they manage travel for more than 1.4 million Australian travellers annually. 

“This year, more than others, we have seen a lot of disruption in the first six months with things like the London Heathrow airport closure, we’ve seen volcanic activity, we’ve seen fires across Europe,” Mr Masson told Talking Business.

“So these natural disasters, and also man-made disruptions, are becoming common. So if you’re not managing travel at your business, you should be thinking about that and exploring options,” he said.

Dealing with disruptions

“Knowing who to call in times of a crisis is paramount,” Mr Masson said. “The challenge, when there is a major disruption, is that the airline or the hotel in a city like LA, where there have been a lot of disruptions, the actual end supplier gets bombarded or inundated when there is an incident.

“So by going though a travel professional, that enables you a far better response time,” Mr Masson said.

“And let’s say with airline disruptions, the travel (service) will not only reschedule you on a flight far quicker than the airline can in many cases, but they’ll also manage your credit. They’ll hold that credit if the airline is a fault and they’ll save you time and money by using that credit with the airline to book you future business travel. And that’s very difficult for an end consumer to do where they’ll have to sit on hold with the supplier for several hours.

“For those that do have a managed travel program, the four things I would suggest that any company or buyer should look out for is what kind of reporting does that travel company provide and what kind of return on investment because they should be able to buy more effectively through their collective buying power,” Mr Masson said.

“Second, how proactive are they in finding better value options?

“Third is, how well does your travel agent manage risk? And tied up with that is the whole reporting package, duty of care in the event of an emergency and finally a growing area of importance is sustainability.”

Meetings spaced quarterly or half-yearly

Mr Masson said one of the big trends for 2026 is likely to be corporates meeting in person on a quarterly or bi-annual basis now, because of the impact of remote workers.

“I think companies are realising that’s important for culture and sharing of strategy … and also building relationships in the company, whether that’s a conference or senior leadership team meeting,” he said.

“We are seeing that happen on a more regular basis whether at an off-site or an office venue.”

Mr Masson said the strength of the network of CT Partners was the way it uses data.

But that works both ways.

“We rely on what the suppliers report to us and we also provide them with insights into booking patterns or say the impact of recent disruptions in North America,” Mr Masson said. 

“What does that look like for an airline’s loads in the second half of 2025? Should they be reducing capacity because we are expecting a downturn?”

www.ctpartners.com.au

www.leongettler.com


Hear the complete interview and catch up with other topical business news on Leon Gettler’s Talking Business podcast, released every Friday at www.acast.com/talkingbusiness

https://shows.acast.com/talkingbusiness/episodes/talking-business-28-interview-with-matt-masson-from-ct-partn


 

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Int'l tourism up 5% in first half of 2025 despite global challenges

INTERNATIONAL TOURIST arrivals grew 5% in the first six months of 2025 compared with the same period of 2024. This is about 4% above pre-pandemic levels.

According to UN Tourism, almost 690 million tourists travelled internationally between January and June 2025, about 33 million more than in the same period of 2024, though results were mixed among regions and subregions.

UN Tourism secretary-general Zurab Pololikashvili said, “In the face of global challenges, international tourism continues to see strong momentum and resilience. The first half of 2025 brought growing arrival numbers and revenues for most destinations around the world, which contribute to local economies, jobs and livelihoods.

“Yet, this also reminds us of our great responsibility to ensure this growth is sustainable and inclusive and to work with all local stakeholders in that sense.”

The first half of 2025 brought growing arrival numbers and revenues for most destinations around the world, which contribute to local economies, jobs and livelihoods. 

Africa saw the strongest tourism performance while Asia-Pacific continued to rebound.

The newest edition of the World Tourism Barometer assesses the sector’s performance by region and sub-region in the first six months of 2025. Key takeaways include:

  • Africa saw a 12% increase in January-June 2025 compared with the same period last year. Both North Africa (+14%) and Subsaharan Africa (+11%) recorded double-digit growth this period.
  • Europe welcomed nearly 340 million international tourists this first half of 2025, about 4% more than in 2024 and 7% more than in 2019. Northern, Western and Southern Mediterranean Europe all recorded 3% growth this period despite uneven monthly results. Central and Eastern Europe continued to rebound strongly (+9%), but remained 11% below 2019 levels, according to available data.
  • The Americas recorded 3% growth in January-June 2025, with mixed results across subregions. While South America (+14%) continued to enjoy solid growth, Central America saw a 2% increase in arrivals and North America saw flat results (+0%) mostly due to small declines in the US and Canada. The Caribbean (+0%) also saw weaker performance partly due to softening demand from its major source market, the US.
  • The Middle East recorded 4% fewer arrivals this six-month period, though after a very strong post-pandemic rebound, with 29% more arrivals than the same period of 2019, the strongest regional results relative to 2019.
  • Arrivals in Asia and the Pacific grew 11% this period, which is 92% of the pre-pandemic figure (-8% compared with 2019). North-East Asia (+20%) saw the strongest performance relative to 2024, although it remained 8% below 2019 levels.
  • Some of the highest growth rates among large destinations in H1 2025 were recorded by Japan and Vietnam (+21%), the Republic of Korea (+15%), Morocco (+19%), Mexico and the Netherlands (+7%). Malaysia and Indonesia both recorded 9% growth and Hong Kong (China) 7%, though arrivals remained somewhat below 2019 levels in these destinations.
  • The world’s top destinations France (+5% through May) and Spain (+5%) also recorded solid growth in arrivals this period.
  • According to IATA, both international air traffic (RPKs) and international air capacity (ASKs) grew 7% in January-June 2025 versus 2024. Global occupancy in accommodation establishments reached 69% in June 2025, slightly below 70% in June 2024.  Occupancy reached 71% in July 2025 (same as in July 2024) based on STR data.

Strong growth in many regions

Many destinations reported strong growth in tourism receipts in the first half of 2025.

Monthly data on international tourism receipts show strong earnings through June 2025 in major destinations such as Japan (+18%), the United Kingdom (+13% through March), France (+9%), Spain (+8%) and Türkiye (+8%).

Strong travel demand can also be seen in outbound spending from some large markets such as China (+16% through March), Spain (+16%), the UK (+15% through March), Singapore (+10%) and the Republic of Korea (+8%).

In 2024 international tourism receipts grew 11% to a record 1,734 billion US dollars, about 14% above pre-pandemic levels (real terms) reflecting already strong visitor spending around the world last year. 

Economic and geopolitical factors continue to pose important risks

As in previous surveys, the September survey of the Panel of Tourism Experts and the UN Tourism Confidence Index point to high transport and accommodation costs as well as other economic factors as the top two challenges impacting international tourism in 2025. 

Tourism inflation is expected to ease from 8.0% in 2024 to 6.8% in 2025 (projections using tourism inflation proxy) but would remain well above the pre-pandemic value of 3.1% and significantly above overall inflation (4.3%).  

According to the panel, tourists will continue to seek value for money, but could also travel closer to home, make shorter trips or spend less, in response to elevated prices.

Uncertainty derived from economic and geopolitical tensions can also weigh on travel confidence.

Lower consumer confidence was ranked as the third main factor affecting tourism in the September 2025 survey, while geopolitical risks (aside from ongoing conflicts) ranked fourth. The increase in trade tariffs (5th) and Travel requirements (6th) were also major concerns expressed by the Panel of Experts. 

Slight uptick in confidence levels for September-December 2025

The latest UN Tourism Confidence Index shows a slight uptick in confidence levels for the last four months of 2025. On a scale of 0 to 200 (where 100 indicates equal performance), panel experts gave the period September-December 2025 a score of 120, up from 114 for May-August.

Some 50% of panel experts expressed better (44%) or much better (6%) prospects for September-December, while 33% foresee similar performance than in 2024. Some 16% expect tourism performance to be worse.

This positive though still cautious outlook is also reflected in the higher percentage of ‘better’ and ‘much better’ prospects for the year 2025 overall (60% in the September survey versus 49% in May) according to panel experts.

Despite global uncertainty, travel demand is expected to remain resilient throughout the remainder of the year.

UN Tourism’s January projection of 3% to 5% growth in international arrivals for 2025 remains unchanged.

www.unwto.org

 

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Trilogy Hotels model weaves major brands with local management

By Leon Gettler, Talking Business >>

AUSTRALIA’s Trilogy Hotels business has a unique model for hotels here. It’s a model used by 80% of hotels in the US but it’s only just starting here.

To put it simply, most of the big hotel chains in the US – like Accord, IHG, and Marriott – are now just focused on rolling out their brands. The management of the hotel properties is left to the hotel managers. It’s a case of each part of the business working to its strengths.

Trilogy Hotels CEO Scott Boyes said this is now the model that Trilogy is rolling out in Australia. 

“Our model is more about the independence of a company that just wants to operate hotels,” Mr Boyes told Talking Business.

“What we do is we come in and we want to operate a hotel or a collection of hotels for an owner.

“Then we make a decision whether the hotel should be branded or not, and if we are going to brand the hotel, then we look for a franchise partner and the best possible franchise partner to brand that hotel and ‘distribute’ the hotel and sell the hotel.

“The reason why we think that’s better is it’s a model where everybody is playing to their strengths.,” Mr Boyes said. “We’ve got a manager who is just focused on management and operating the hotel in its best possible form that an owner wants to deliver – and then we’ve got a brand that provides the distribution, sales and loyalty framework as well as they do.

“What you’ve got in the traditional model is companies that do everything and, as a result of doing everything, sometimes the attention and focus on parts of that remit are not as they should be.

“We’re saying when everyone is focused on what they’re meant to be doing, the owner has a better outcome.”

Big hotel brands hold on to luxury levels

Mr Boyes said brands would continue to operate some big hotels, particularly in the luxury space where the brand should be front and centre.

“But then there is this space where the owner is looking to get operational expertise to tun their hotel for them, to achieve what they want to achieve, and we think that’s a viable alternative to what has been historically operated by the brands,” he said.

“We want to deliver owners an alternative to what has been a brand-operated landscape.” 

Mr Boyes said this is now the model in the US but it’s only just come to Australia though his company.

“It has got a proven track record through performance in the US and Europe and we’re looking to bring that model to Australia and make it far more mainstream than it is today,” he said.

Mr Boyes said the group was already signing hotels here to the model  So far, it has signed    hotels in Sydney, the ACT and Northern Territory.

“The thing we’re most pleased about is we’ve probably had 150-200 conversations and the model itself stands up to the test of scrutiny, questions and everyone gets it,” he said.

“Everyone understands it, it makes sense.” 

www.trilogyhoels.com.au

www.leongettler.com


About Scott Boyes

Before his role with Trilogy, Scott Boyes worked at Accor for nearly 30 years, most recently as senior vice president of operations for Accor’s Pacific North region, where he was responsible for 85 hotels throughout NSW, ACT, Queensland and Northern Territory. His hotel operations expertise includes all segments from luxury to economy and all facets of F&B strategy, from large-scale events to bespoke concepts. Mr Boyes describes himself as “a proud graduate” of the Blue Mountains International Hotel Management School.


Hear the complete interview and catch up with other topical business news on Leon Gettler’s Talking Business podcast, released every Friday at www.acast.com/talkingbusiness

https://shows.acast.com/talkingbusiness/episodes/talking-business-6-interview-with-scott-boyes-from-trilogy-h

 

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Captain Cook Cruises' endeavours win gold at NSW Tourism Awards

SEALINK Sydney’s Captain Cook Cruises has – a trailblazer in Australian tourism for more than five decades – won gold in the Major Tour and Transport Operators category at the NSW Tourism Awards in Sydney last week

For more than 50 years, Captain Cook Cruises has continually set new benchmarks for harbour cruising, becoming a cornerstone of Sydney’s visitor  economy. This latest accolade underscores Captain Cook Cruises’ unwavering commitment to deliver  world-class experiences that celebrate the magic of one of the world’s most iconic harbours.

Nick Lester, general manager of owner SeaLink Sydney, credited the win to the team’s dedication. 

“Our team at Captain Cook Cruises works tirelessly to ensure every guest experiences the magic of Sydney Harbour,” Mr Lester said. “This award is a testament to their passion for excellence and creating unforgettable memories.

“For over five decades, we have been proud custodians of Sydney’s tourism story, and this recognition inspires us to continue raising the bar.”

SeaLink Marine and Tourism CEO Donna Gauci also praised the win.

“This award highlights the brilliant experiences Captain Cook Cruises creates on Sydney Harbour, combining world-class service with a unique perspective of one of the world’s most iconic destinations,” Ms Gauci said.

“I’m incredibly proud of the team for their unwavering commitment to excellence and providing experiences that captivate visitors from around the world.”

Innovation, sustainability and personalised experiences

She said the NSW Tourism Awards’ prestigious recognition highlighted Captain Cook Cruises’ focus on innovation, sustainability, and personalised guest experiences.

The company prioritises environmental stewardship, offering sustainable seafood, Australian wines and beers alongside French Champagne – always sourcing locally wherever possible.

Captain Cook Cruises is also a proud supporter of environmental initiatives such as The SeaBin Project and actively integrates First Nations history and culture into its offerings, presenting a broader narrative of Australia through its harbour experiences. 

Inclusivity is a cornerstone of Captain Cook Cruises’ operations, epitomised by the ‘The Harbour Belongs to Us All’ campaign. This initiative ensures that cruising on Sydney Harbour is safe and accessible for everyone, including individuals with wheelchairs, walking aids, or low vision.

Ms Gauci said Captain Cook Cruises believes that everyone deserves the transformative experience of a day on Sydney Harbour, making it a welcoming journey for guests from around the globe.

This recognition adds to Captain Cook Cruises’ impressive legacy, including receiving the TripAdvisor Travellers’ Choice Award in 2024, marking the 13th consecutive year of achieving this global honour.

Team loyalty and dedication

Captain Cook Cruises clearly owes much of its success to its loyal and experienced teams.

Remarkably, 54 percent of full-time employees have been with the organisation for more than 20 years, creating continuity that fosters exceptional service and a personal connection with returning guests.

Whether it’s a familiar captain or the talented chefs crafting memorable onboard cuisine, the teams’ expertise sets the company apart.

This gold award will see two SeaLink Marine and Tourism businesses compete at the national Tourism Awards, set to take place in Adelaide, South Australia in. Captain Cook Cruises Sydney will represent New South Wales, while the Murray Princess, which won the same category in last month’s South Australian Tourism Awards, will represent South Australia.

“Having both Captain Cook Cruises Sydney and the Murray Princess representing SeaLink Marine and Tourism on the national stage is a brilliant testament to the dedication and excellence of our teams,” Ms Gauci said.

“Additionally, with two of our businesses earning silver in their respective state tourism awards, this year’s results highlight the passion and commitment to showcasing Australia’s top holiday destinations,” Ms Gauci said.

SeaLink Marine and Tourism is part of Kelsian Group, Australia’s largest integrated multi-modal transport provider and tourism operator, with established bus operations in Australia, Singapore, US, UK, and the Channel Islands. Kelsian Group has more than 30 years experience delivering tourism and passenger transport services and the group is a leader in sustainable public transport as the operator of Australia’s largest zero emission bus fleet and Australia’s largest electrified bus depot. Kelsian directly employs more than 12,500 people and operates over 5,500 buses, 115 vessels and 24 light rail vehicles that delivered more than 367 million customer journeys over the last year.

www.captaincook.com.au

www.kelsian.com

 

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National event to tackle current skills shortages In tourism and hospitality

THE Australian Tourism and Hospitality Skills Symposium will take place in Brisbane on November 26. 

This key national event brings together key players from across the tourism, travel, and hospitality sectors to address the pressing issue of skills shortages.

The symposium is a national conversation that brings together employers, training providers, higher education institutions, and stakeholders to explore actionable solutions to workforce gaps in the tourism and hospitalist sectors.  It is convened by the Independent Tertiary Education Council Australia (ITECA), the peak body representing independent providers in the skills training, higher education, and international education sectors.

“With Australia’s tourism and hospitality sectors experiencing a sustained shortage of skilled workers, the event aims to foster an interactive dialogue on aligning skills training with industry needs,” ITECA chief executive Troy Williams said.

"Attendees will gain insights into what employers are seeking in the workforce and the types of courses and programs required to meet these demands.

“To sustain growth in the tourism and hospitality sectors, we need to ensure that education and training providers are equipping students with the right skills, and that employers have the workforce they need to deliver exceptional service,” Mr Williams said.

The symposium is expected to deliver practical takeaways, empowering decision-makers with the knowledge required to shape future programs and foster collaborative opportunities.

“We can’t solve this problem in silos. By bringing together employers and education providers, we’ll develop a shared roadmap that ensures training programs are aligned with industry needs. This event is a unique opportunity to foster those crucial partnerships,” Mr Williams said. 

The Australian Tourism and Hospitality Skills Symposium will also tackle the nexus between international education and workforce shortages in the tourism and hospitality sectors.

“The Australian Government’s attack on the international education sector will slash the number of international students coming to study in Australia has the unfortunate outcome of depriving the tourism and hospitality sectors of skilled workers,” Mr Williams said.

The symposium will offer delegates the opportunity to participate in discussions that will inform future decisions on training program delivery, workforce development, and strategies to address ongoing skills shortages.  Tickets are available online at: 

www.iteca.edu.au/ToursimHospitality

Key facts:

The Australian Tourism and Hospitality Skills Symposium will take place in Brisbane on 26 November 2024.

This key national event bring together key players from across the tourism, travel, and hospitality sectors to discuss the sector's skills shortages.

 

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Australian visitors being teased by touring ‘test’ team offering travel temptations to try Britain

AUSTRALIAN VISITORS are squarely in the sights of a VisitBritain travelling tourism ‘test’ team this week, visiting Australian cities to entice local travel companies to ‘do their customers a favour’ and ticket them to the UK.

Making the point are travel and tourism business leaders from across Britain, keen to let the Australian outbound tourism market know a lot more about the latest travel products and experiences on offer. And there is plenty in the kit bag to tempt the Australian outbound travel and tourism sector to tour ‘the home of cricket’ – and more.

This roaming caravan is timely, given the cost of air travel now normalising and the raft of new attractions and experiences designed to tempt returning UK visitors just as avidly as those embarking for the first time.

This is the first VisitBritain trade mission to tour Australia since 2016 and they have brought out the big hitters. The team is being led by VisitBritain chairman Nick de Bois CBE, who is joined by an accomplished team of UK-inbound travel and tourism professionals. 

The best of destination Britain is on show in Australia for VisitBritain’s five-day Australian trade mission, taking place from September 9-13. The travel trade mission team is visiting Sydney, Melbourne and Brisbane to do business with leading ‘buyers’ from Australia.

“I am delighted to be leading VisitBritain’s first trade mission to Australia in nearly a decade, a timely and valuable opportunity to harness the strong growth we’re seeing from this incredibly important inbound visitor market, forecast to be worth a record £1.7 billion to our economy this year,” Mr de Bois said.

“This mission marks a major milestone for us to reconnect with the travel trade across Australia. Building product knowledge also broadens itineraries so visitors explore more of our nations and regions, with that spending going into local economies.

“The friendship and connections between our countries already run deep. The size of our delegation shows the enthusiasm from British tourism suppliers to do business with Australia and to hear first-hand from buyers on the motivations and trends driving outbound travel.” 

The British ‘tourism test team’ suppliers include hotels, visitor attractions, destination management companies, retailers, tour and sightseeing operators spanning the length-and-breadth of the nations and regions. 

During the VisitBritain trade mission, delegates will also have the chance to connect with top travel advisors from Australia’s retail sector during networking events and dedicated agent training sessions, converting the demand for Britain into bookings.

VisitBritain will also be updating delegates on its upcoming multi-million pound ‘Starring GREAT Britain’ campaign, rolling out across its major inbound markets from early 2025, including in Australia.

That campaign will be harnessing the powerful draw of screen tourism to inspire more visitors to choose Britain, discover more and stay longer, driving visitor spending into local destinations. 

Latest research by VisitBritain showed 86 percent of Australians who are keen to visit the UK are interested in visiting film and TV locations during their trip. 

VisitBritain’s latest estimates show Australians are forecast to spend a record £1.7 billion on their trips across the UK this year. The number of Australian visits to the UK has also been reaching historic highs.

There were a record 1.2 million visits from Australia to the UK in 2023, up 10 percent on 2019, according to International Passenger Survey data.

www.visitbriatain.com

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Brisbane becomes Australia’s ‘bleisure’ capital – Corporate Traveller report

ACCORDING to flight booking data from Corporate Traveller, the major small-and-medium business travel division of Flight Centre Travel Group (FCTG), Brisbane is now Australia’s top business and leisure – dubbed ‘bleisure’ – travel destination.

The travel growth to favour Brisbane over Sydney and Melbourne has been spectacular, according to Australia-based global managing director of FCTG’s Corporate Traveller, Tom Walley, reflecting the city’s strong economic growth.

Corporate Traveller analysis of flight booking data from October 2023 to March 2024 revealed inbound travellers to Brisbane were now spending an average of 5.2 days, outpacing Sydney’s 4.1, and Melbourne’s 4.6 average days. 

Brisbane has even trumped the Gold Coast and Sunshine Coast in the ‘bleisure’ stakes (at 4.5 and 4.6 days respectively), according to a year-on-year comparison of business travel booking data collected by Corporate Traveller. The city’s buoyed economy is a key factor.

Brisbane currently has the highest density of innovation hubs per capita with manufacturing exports and growth outpacing the rest of the country. A recent economic report predicted its economy would further soar by 68 percent over the next 20 years.
 
The Corporate Traveller analysis further showed that business travellers in Queensland’s critical economic sectors such as mining, oil, and gas made up 17 percent of bookings in the six months through the end of March, followed by those in the construction sector (16%), health care and social assistance (12%), services (10%), and manufacturing (9%). 
 
Further figures show business bookings have swelled by seven percent year-on-year. 
  
May was Small Business Month in Queensland, and Mr Walley said the numbers revealed a unique opportunity for the city’s SMEs, “especially given Brisbane’s ability to captivate visitors for durations that extend well beyond the work week”.  
 
“Brisbane has become one of the nation’s most thriving cities over the past couple of years and that’s partially thanks to mass migration from southerners craving sunshine and a more relaxed lifestyle during the pandemic2 – partly thanks to the allure of the upcoming 2032 Brisbane Games3.
 
“Both the Games and booming population mean more homes and a lot of infrastructure needs to be quickly constructed in and around the city, which is one of the reasons why business travellers in the construction sector were the second largest cohort of travellers to the Queensland capital over the past year,” Mr Walley said. 

“And with mining being the state’s biggest industry, at more than $86 billion, it’s no surprise this sector collected the most business traveller bookings.

“Add the city’s extraordinary infrastructure injection into tourist hot spots such as Queens Wharf and its burgeoning restaurant scene and it’s easy to see how the once ‘big country town’ of Australian capitals has overtaken its bigger southern counterparts to become the ‘bleisure’ epicentre,” he said.
 
“For the city’s small and medium-sized businesses, this presents a chance for SMEs to get to know what business travellers want and what our savviest customers are looking for.” 
 
Recent data from Corporate Traveller highlighted that business travellers were increasingly focusing on maximising value and getting the most out of their ‘bleisure’ trips.
 
“The business travel sector continues to thrive, with more corporate travellers choosing hotels that offer reward programs and extra value, particularly as travel expenses have risen,” Mr Walley said.

“By making informed choices and booking a few weeks in advance to secure better rates, our clients are saving thousands on corporate travel. These savings allow them to extend their city stays and contribute more to local economies.”

www.corporatetraveller.com.au

 

SUPPORTING INFORMATION

1  https://beda.brisbane.qld.au/news-and-events/state-of-the-city-launch
2  https://www.abs.gov.au/statistics/people/population/regional-internal-migration-estimates-provisional/latest-release
3  https://www.infrastructure.gov.au/infrastructure-transport-vehicles/brisbane-2032-olympic-paralympic-games 

 

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