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Creative3 helps start-ups ‘mine’ innovation
SOME of the world’s most creative, influential and inspiring entrepreneurs will descend on Brisbane on Thursday and Friday, September 18-19, to help Australian start-up businesses ‘mine their innovation’.
The fifth annual Creative3 at Brisbane Convention and Exhibition Centre, developed out of QUT’s Creative Industries Precinct at Kelvin Grove, is designed to equip business leaders, entrepreneurs and start-ups with the latest thinking on new technology, business tools, creative intelligence, industry insights and design-led innovation.
Speakers include sass & bide chairman David Briskin, augmented retail provider Holition (UK) CEO and co-founder Jonathan Chippindale, Imagebrief (USA) CEO and founder Simon Moss, DWNLD Media CEO and co-founder Alexandra Keating, and Shorthand CEO and co-founder Ben Fogarty. 
Curator of Creative3, Anna Rooke said Australia had a unique opportunity to build on its creative, innovation and technology industries, worth more than $90 billion to the Australian economy in revenue alone.
Creative3 would will arm participants with some powerful messages about backing the future power sectors of the Australian and global economy, and not resting on the resources and traditional industries that fuelled pre-GFC boom times, she said.
“Competing and succeeding in the global landscape requires a continuous innovation approach to stay ahead in a rapidly changing world,” Ms Rooke said.
“Many organisations are now reaping the benefits of developing innovative products and services, accessing emerging markets or applying innovative approaches to traditional sectors.
“We’re giving start-ups and entrepreneurs an opportunity to challenge themselves, be inspired and gain business insights from leading game-changers and industry experts and, fundamentally, to back this important sector which is currently not recognised as a major driver of Australian economic growth.”
The 2014 event focuses largely on new and disruptive business models and applications.
The program involves a series of dynamic presentations from the world's leading creative visionaries offering real-world insights into creativity, enterprise and investment. It includes interactive sessions, keynote addresses, workshops, networking opportunities and an investor pitch event.
Ms Rooke said Creative3 would show Australian start-ups what is possible with a smart, scalable business venture.
“We have a thriving local start-up community that is being fostered by incubators and co-working spaces but we need to mature our innovation ecosystem significantly to compete globally,” Ms Rooke said.
“Creative³ is a meeting place for hundreds of aspiring entrepreneurs and creative professionals, and helps in getting their ideas to market through concept development, business matching, and direct access to a global network.”
A commercial company owned by QUT Enterprise Holdings, QUT Creative Enterprise Australia (CEA) is Australia's only dedicated creative industries incubator and investment fund, helping to develop, grow and establish creative companies.
CEA established Australia’s first dedicated Investment Fund for early ventures in 2013.
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