Mumbrella Finance Marketing Summit
Join your financial peers next week
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| In a time rife with brand uncertainty, consumer discontent, questionable ethics and low trust, one thing's for sure - you can bank on Mumbrella's Finance Marketing Summit for leading insights. |
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In light of the royal commission, finance brands are hitting the reset button on their marketing strategies and next Thursday's summit is the best location to get inspired for the next 12 months.
Learn how to get ahead of the competition, network with industry peers and hear the strategies from the finest marketers across Australia and New Zealand - you're not going to want to miss this. |
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| The program is the strongest the summit has ever seen and tickets are selling fast. Make sure you don't miss the boat. Book today and discover how financial marketing is moving on. |
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WHAT DO YOU STAND TO GAIN?
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Check out just a few key items on the agenda...
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Learn the lessons from the royal commission and how financial brands can regain consumer trust
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Gain a wealth of retail insights and what types of in-store experiences shape brand perceptions
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Understand whether or not goodwill is good for business and how to deliver true brand value
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Discover where the industry is heading with the latest trends impacting finance marketers
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Learn about the risky and controversial anti-bank campaign that paid dividends
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Find out what role brands have in educating consumers and how it can provide better outcomes
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JUST WHEN YOU THOUGHT THE PROGRAM
COULDN'T GET ANY MORE PACKED...
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The Rise of Millennial Importance:
How to Build Real Engagement With Them
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The value of millennials to Australian financial institutions is expected to increase by almost 80% by 2025. With this impending rise of millennials as a commercial force, what should financial institutions consider when looking to engage them?
Get the latest consumer insights on how to build meaningful connections with millennials and learn about evolving consumer habits.
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Read more...
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ALEX BOORMAN
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Managing Director of Consulting, RFi Group
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JOHN ARNOTT
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Head of Financial Services, Facebook
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RECAP ON SOME OF THE HEADLINERS
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Get best practice insights on how to cure consumer bank-xiety
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LEVI
SLAVIN |
Chief Creative Officer,
Colenso BBDO
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HAYLEE
FELTON |
Chief Marketing Officer, Bankwest
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BRENT
SMART |
Chief Marketing Officer, IAG
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MARIA
LOYEZ |
Chief Customer Officer, Volt Bank
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FIONA
NIXON |
| Head of Strategy & Communications, Bank Australia |
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| NICHOLAS LEMBO |
| Country Manager, TransferWise Australia |
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MIM
HAYSOM |
| Executive General Manager Brand & Marketing, Suncorp |
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| JONATHAN KERR |
Chief Marketing Officer,
Budget Direct |
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| FRED SCHEBESTA |
Co-Founder, Finder.com.au
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HELEN
MERRICK |
| Marketing Lead, Everyday Banking, ANZ |
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ANDREW
PEGLER |
Principal, Andrew Pegler Media Pty Ltd
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BELINDA
WHITE |
Director, Marketing & Commnication,
Qualitas |
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CHECK OUT WHAT IAG AND ATHENA'S HEAD MARKETERS HAD TO SAY AHEAD OF THEIR SESSIONS NEXT WEEK...
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Event Properties
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Event Date
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25/07/2019 |
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Event End Date
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25/07/2019 |
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Location
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Four Seasons Hotel Sydney
199 George St, The Rocks NSW 2000, Australia
Four Seasons Hotel Sydney
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PO Box 2144
MANSFIELD QLD 4122
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