Mumbrella Retail Marketing Summit

Mumbrella Retail Marketing Summit

February 28, 2018 | Sofitel Sydney Wentworth


Australia’s leading forum for the top retail & FMCG marketing minds

Mumbrella’s Retail Marketing Summit returns in 2018 with an in-depth look at what retail and FMCG marketers need to do to prepare for the next wave of digital disruption, along with a stream dedicated to looking at the future of the customer journey cycle. From personalising customer experiences to driving customers to stores via experiences and the impact of voice assistants on consumers, the forum will give you the weaponry to improve your business, and marketing outcomes.

FEATURING IN 2018

JON BIRD

Executive Director of Global Shopper Marketing, VML

KEYNOTE: THE THIRD AGE OF DIGITAL RETAIL

WHEN THE FUTURE IS NOW: HOW GUZMAN Y GOMEZ ARE PARTNERING WITH X TO DELIVER BURRITOS VIA DRONE

 

LARA THOM

Chief Marketing Officer, Guzman y Gomez

 

CHRIS WILESMITH

Managing Director, Supercheap Auto

HOW SUPERCHEAP AUTO PUT THE CUSTOMER IN ITS NEW EXPERIENCE CENTRES

COLLABORATING TO MARKET THE MAINSTREET

 

DAVID WEST

Retail Consultant, Premier Retail Marketing

 

PROGRAM

7:45am
Registration & Arrival Tea and Coffee
8:25am
Welcome Address
8:30am
When the Future is Now: How Guzman y Gomez Are Partnering with X to Deliver Burritos via Drone
9:00am
Keynote: The Third Age of Digital Retail
10:00am
How New Payment Models Are Creating New Customers for Retailers
10:45am
Morning Tea
11:15am
STREAM ONE
Building a Robust Relationship with Customers
 
STREAM TWO
Digital Explosion and Customer Evolution
12:00pm
STREAM ONE
Human Connection – How to Bring the Beat Back into the Brand’s and Marketer’s Heart
 
STREAM TWO
How Supercheap Auto Put the Customer in Its New Experience Centres
12:40pm
Lunch
1:40pm
STREAM ONE
Five Years In – How Obela Has Thrived in the Australian Grocery Market
 
STREAM TWO
Collaborating to Market the Mainstreet
2:15pm
STREAM ONE
Finding a Passion Point: How KFC Upped the Ante with Its Advertising
 
STREAM TWO
The Future of Search
3:00pm
STREAM ONE
Connecting with Customers Through Conversational Interfaces
 
STREAM TWO
The Science of Customer In-Store Behaviour
3:40pm
Afternoon Tea
4:10pm
4:50pm
Breaking Borders: How to Connect with a Billion Customers in China
5:30pm
Close & Networking Drinks
 
 
 

TICKETS

EARLYBIRD INDIVIDUAL TICKET

$695
$595+GST

Individual Rate
Save $100 off the price of a standard ticket if purchased by January 16, 2018.

BUY NOW

EARLYBIRD 5 FOR 4 TICKET

$2975
$2380+GST

Group Rate
Save $595 off the price of five earlybird tickets if purchased by January 16, 2018.

BUY NOW

Event Properties

Event Date 28/02/2018
Event End Date 28/02/2018
Cut off date 18/02/2018
Location
Sofitel Sydney Wentworth
61-101 Phillip St, Sydney NSW 2000, Australia NULL Sydney
Sofitel Sydney Wentworth
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Contact Us

 

PO Box 2144
MANSFIELD QLD 4122